BARCELONA have announced their new third kit with a "cringe" video many fans hate.
The design is a spin on Barca's traditional blue and red striped shirt, but has a more futuristic look about it.
Several Barcelona players can be seen modelling the new kit in the launch video.
New signing Memphis Depay dances in his scenes before the camera pans to band Stay Homas.
The trio, who began making music as roommates, provided the backing track for the video.
Next Frenkie De Jong is up practising his kick-ups.
Sergino Dest also takes part in the musical theme by patting on a ball as if it was a drum.
But Barcelona's fun and carefree approach to the video has not been appreciated by supporters.
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One wrote: "When is this social media team getting the sack? (I) can't handle these cringe announcement videos."
Another added: "Lol what is this?"
A third said: "This is one of the worst reveals of all time."
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